Information Systems: A Manager’s Guide to Harnessing Technology, Version 7.0

$55.00

By: John Gallaugher
Publisher: Flatworld
Print ISBN: 9781453394045, 1453394044
eText ISBN: 9781453394052, 1453394052
Copyright year: 2018
Format: Fixed

SKU: 9781453394052 Category:

Description

This well-respected textbook offers a proven approach that consistently garners student praise and faculty approval. Initially inspired by his dissatisfaction with out-of-date information systems textbooks, John Gallaugher set out to create a textbook that was as engaging and current as the best popular press tech articles. In addition to being updated annually, the book conveys durable knowledge about how business systems can enhance employees’ effectiveness, contribute to a company’s efficiency, and add to a firm’s overall value. Information Systems: A Manager’s Guide to Harnessing Technology also features a wealth of cases based on contemporary companies that engages students and excites them about the increasingly important role of tech plays in professional and corporate success..

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