Great by Choice


By: Jim Collins; Morten T. Hansen
Publisher: Harper Business
Print ISBN: 9780062121004, 0062121006
eText ISBN: 9780062121004, 0062121006
Copyright year: 2011
Format: EPUB


SKU: 9780062121004 Category:


Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast-moving times. This book isclassic Collins: contrarian, data-driven and uplifting.



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